What happened between Coca-Cola and Pepsi was not a unique case, instead, it was
only one among others.
I can say that I saw television channel incentivizing audience to watch another channel television. I saw Sony’s Ads informing that Samsung had one of the best televisions that consumers should buy it.
More, I saw a basketball game, Miami Heat vs. Los Angeles Lakers, but, believe or not, all players from Heat were wearing Lakers uniform and vice-versa. On the stadium, the fans got totally confused, because they didn’t know for whom they should be fans at this night: Should they be fans from the name on the team or should they be fans from the guys that were playing? Difficult decision.
Mariana was in the stadium and besides her was Yasar.
_ What’s going on Mariana? – asked Yasar wearing LA Lakers t-shirt.
_ Conspiracy my friend, conspiracy.- Smiled Marina.
In fact, it was a market campaign, where big companies, sport team and politicians were involved with. Their planning was creating a kind of a big noise, in all society. Every single citizen would know about what happened in this memorable weekend.
This campaign started at Saturday morning and finished Sunday night, around 9PM, when the President of US revealed the secret: A giant market campaign that would donate all of the earning gained on this weekend for a Social Responsibility, many different kind of Social Responsibility.
Based in some projection, the creators of this amazing campaign believed that was possible earning 7 billion dollars in those 2 days that would represent 2/365 of US GDP.
Everybody, together and mixed up in this conspiracy…
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